What would a balanced picture save your production?
Explore an illustrative savings scenario using your own production costs and assumptions. The result is potential gross savings before the cost of LivePictureAI, compute and integration.
Your numbers
Switch off any saving that doesn't apply to you.
Total hours on air with outdoor daylight. All three savings below scale with this number.
From your quote. The net savings subtract it from the potential annual gross savings.
Stream bandwidth
Potential bitrate reduction at comparable visual quality. The achievable reduction depends on the footage and encoding configuration.
Typical average bitrates for live sport: 720p 3 Mbit/s, 1080p 5 Mbit/s, 4K 15 Mbit/s. Picking a resolution sets the bitrate; enter your own if you know it.
≈ – delivered per year, costing – SEK today.
Delivery is priced by volume, so the rate spans a wide range: roughly 0.40–0.85 SEK/GB on public list prices, 0.10–0.20 SEK/GB on a sub-petabyte enterprise contract, and down to about 0.02 SEK/GB on a multi-petabyte contract. The 0.02 default matches the volume the numbers above add up to.
Cost of a poor picture
Costs you estimate could be reduced through improved picture quality or fewer manual sun-and-shadow adjustments. Enter only costs relevant to your production.
A live shading or grading specialist alone runs roughly 800–1 200 SEK/hour at typical freelance broadcast day rates, before a second pair of hands, viewer complaints, make-good credits, or rights value put at risk by a visibly uneven picture.
Daytime floodlighting
Include only supplementary daytime lighting that could actually be reduced under your venue and production requirements.
Starting point: an elite, broadcast-grade LED floodlight rig draws roughly 150–280 kW depending on stadium size and lux category (220 kW here) at around 2 SEK/kWh. Older metal-halide rigs draw two to three times as much.
–SEK / year
Net after LivePictureAI cost: SEK / year
Scenario estimate, not a measured result or a quote. Benefits depend on what can actually be achieved in your production.
- Stream bandwidth–
- Cost of a poor picture–
- Daytime floodlighting–
Stream bandwidth at 1080p, 5 Mbit/s per viewer: – at average concurrency, – delivered per year.
| Amounts in SEK | Per year | Over 3 years |
|---|---|---|
| Potential gross savings | ||
| LivePictureAI cost | ||
| Net savings |
Net savings are the potential gross savings minus the LivePictureAI cost per year from your quote.
30 minutes on Teams: we check the numbers against your footage.
An estimate from your inputs and the assumptions shown, not a quote. Actual results depend on your footage, encoder and pipeline.
Three simple sums, all of them yours to adjust
The percentages and per-hour rates are starting points, not promises. Change any of them and the total follows.
Stream bandwidth
viewers × hours × GB per viewer-hour × cost per GB × bitrate reduction
One viewer-hour at 1 Mbit/s is 0.45 GB. Or, with a fixed cost: annual bandwidth cost × bitrate reduction.
Daytime floodlighting
hours × floodlight cost per hour × share of hours avoidable
Hours during which supplementary lighting could be reduced, if permitted by venue and production requirements.
Cost of a poor picture
hours × cost of a poor picture per hour × share addressed
Shading and re-grading time, complaints and credits, rights value at risk from an uneven picture.
Who makes AI for live sports picture quality?
LivePictureAI is a Swedish startup building real-time AI that balances harsh sunlight and deep shadows in live sports broadcasts. It sits on the camera feeds or on the program output, adds at most 100 ms of latency and works with SMPTE 2110, NDI, SDI, RTSP and file-based streams, so the savings above come without new cameras. More about the company.
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