When half the pitch is in sun and half in shadow, your viewers lose the play.
LivePictureAI rebalances the lighting on your live football feed in real time — before it reaches production. Clearer players, lower stream bitrate and less manual grading, without new cameras.
The hardest picture in sport
Daytime kick-offs are brutal on a camera. The sun rakes across one half of the pitch while the stands throw the other into deep shadow. Cameras expose for one and lose the other — players vanish into dark zones, and viewers miss the moment that decides the match. Traditional shading can't keep up with light that changes minute by minute.
Balanced light, frame by frame — in real time
LivePictureAI sits between your camera feed and your production pipeline and rebalances the lighting frame by frame, live. Sunlit areas come down, shadowed players come up, and exposure stays consistent across every angle — so the signal reaching your switcher is already broadcast-grade.
What it takes out of the process
Lower stream bandwidth
A balanced, cleaner picture encodes more efficiently — reach the same broadcast quality at a lower bitrate, and cut distribution cost on every stream.
Less daytime floodlighting
Stadiums burn floodlights even at midday to satisfy broadcast lighting requirements. When AI evens out the picture, that need eases — lowering the energy bill for daytime matches.
Less manual balancing
Automatic, frame-by-frame correction does work that today needs vision engineers shading cameras live and colorists grading the feed — freeing crew and reducing production cost.
Fits the setup you already run
- No new cameras or lenses
- Positioned before production / OB
- SMPTE 2110, NDI, SDI, RTSP & file
- GPU edge or production-hub deployment
Experience the Difference
Drag the slider to compare original and AI-enhanced footage
LivePicture.ai automatically reduces harsh sunlight and deep shadows to balance lighting — in real time.
Football broadcast, answered
Does it work on daytime matches with strong sun and shadow?
Do we need new cameras, lenses or hardware?
What formats and workflows does it support?
How much latency does it add?
Can we test it on our own football footage?
More on the technology and workflow on the broadcaster & OB page.
Interested in LivePictureAI?
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